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Development + AI

WordPress Course

In this comprehensive course, you’ll delve into the essentials of WordPress, exploring its integration with digital marketing, web development, and graphic design. You’ll learn how to effectively use WordPress to enhance online presence and attract targeted website traffic.

Whether you're a beginner aiming to learn the fundamentals or an experienced marketer seeking to refine your skills, this course is tailored to meet the needs of all proficiency levels. Get ready to unlock the power of digital advertising, web development, and graphic design and propel your IT skills endeavors to new heights!

Ahmar ParachaYour instructor

Duration

3 Months

Classes

24 to 36

Level

Advanced

Certificate

Included

Language

Urdu, English

Instructor

Ahmar Paracha

What you will learn

You will learn how to create and manage high-performance ad campaigns across digital marketing platforms
You will learn how to create visually appealing designs that effectively target relevant audiences and reach your ideal customers
You will learn how to assess and improve your video editing projects using key metrics and audience feedback
You will learn how to create compelling content and optimize website visuals to engage your audience and improve search engine rankings
You will understand how to manage your social media campaigns effectively to maximize engagement and return on investment (ROI)

Why this skill pays.

Mastering IT courses gives you the opportunity to start freelancing work and earn money from the comfort of your home
These high-demand skills enhance your employability, allowing you to secure lucrative job positions in the tech industry
They ensure stable earnings from multiple sources, as you can offer various services, from digital marketing and graphic design to video editing and SEO
Expertise in these fields allows you to optimize campaigns for affiliate products, generating passive income through commissions
Utilizing your IT skills effectively promotes your business, helping you sell products and services with the potential for a high return on investment (ROI)

✦ AI-integrated course

AI tools you will use in this course

Elementor AIChatGPT

Course outline

21 modules over 3 months, built around real projects and the AI tools professionals use today.

Your instructor

Ahmar Paracha

Module 01Introduction to WordPress

Overview of WordPress as a CMS
WordPress.com vs WordPress.org
Benefits and limitations of using WordPress
Understanding the WordPress dashboard and interface

Module 02Getting Started with WordPress

Installing WordPress locally and on a live server
Setting up your first website
Configuring general settings
Managing users and roles

Module 03Themes and Customisation

Introduction to WordPress themes
Installing and activating themes
Customising with the WordPress Customiser
Child themes and theme builders (e.g., Elementor)

Module 04Plugins and Functionality Enhancement

What are plugins and how to use them
Essential plugins for SEO, security, and performance
Installing, updating, and managing plugins
Introduction to popular plugins (Elementor, WooCommerce, Yoast SEO)

Module 05Creating Content in WordPress

Working with posts and pages
Categories, tags, and taxonomies
Using the Gutenberg block editor effectively
Managing media and featured images

Module 06Design and Layout

Introduction to page builders (Elementor Pro)
Designing landing pages and blog layouts
Responsive design principles
Customising headers, footers, and menus

Module 07E-Commerce with WooCommerce

Installing and configuring WooCommerce
Creating and managing products
Setting up payments, shipping, and tax options
Customising the shop page and checkout process

Module 08SEO and Performance Optimisation

Introduction to on-page SEO in WordPress
Installing and using Yoast SEO or Rank Math
Website speed optimisation techniques
Image optimisation and caching plugins

Module 09Security and Maintenance

Securing your WordPress site
Backups and restoring your website
Updating themes, plugins, and WordPress core
Monitoring uptime and performance

Module 10Analytics and Tracking

Integrating Google Analytics with WordPress
Using Google Site Kit plugin
Understanding basic analytics metrics
Setting up goals and event tracking

Module 11Master Web Development with Our Top WordPress Course

In this comprehensive course, you’ll delve into the essentials of WordPress, exploring its integration with digital marketing, web development, and graphic design. You’ll learn how to effectively use WordPress to enhance online presence and attract targeted website traffic.
Whether you're a beginner aiming to learn the fundamentals or an experienced marketer seeking to refine your skills, this course is tailored to meet the needs of all proficiency levels. Get ready to unlock the power of digital advertising, web development, and graphic design and propel your IT skills endeavors to new heights!
Instructor: Asad

Module 12Introduction to WordPress

Overview of WordPress as a CMS
WordPress.com vs WordPress.org
Benefits and limitations of using WordPress
Understanding the WordPress dashboard and interface

Module 13Getting Started with WordPress

Installing WordPress locally and on a live server
Setting up your first website
Configuring general settings
Managing users and roles

Module 14Themes and Customisation

Introduction to WordPress themes
Installing and activating themes
Customising with the WordPress Customiser
Child themes and theme builders (e.g., Elementor)

Module 15Plugins and Functionality Enhancement

What are plugins and how to use them
Essential plugins for SEO, security, and performance
Installing, updating, and managing plugins
Introduction to popular plugins (Elementor, WooCommerce, Yoast SEO)

Module 16Creating Content in WordPress

Working with posts and pages
Categories, tags, and taxonomies
Using the Gutenberg block editor effectively
Managing media and featured images

Module 17Design and Layout

Introduction to page builders (Elementor Pro)
Designing landing pages and blog layouts
Responsive design principles
Customising headers, footers, and menus

Module 18E-Commerce with WooCommerce

Installing and configuring WooCommerce
Creating and managing products
Setting up payments, shipping, and tax options
Customising the shop page and checkout process

Module 19SEO and Performance Optimisation

Introduction to on-page SEO in WordPress
Installing and using Yoast SEO or Rank Math
Website speed optimisation techniques
Image optimisation and caching plugins

Module 20Security and Maintenance

Securing your WordPress site
Backups and restoring your website
Updating themes, plugins, and WordPress core
Monitoring uptime and performance

Module 21Analytics and Tracking

Integrating Google Analytics with WordPress
Using Google Site Kit plugin
Understanding basic analytics metrics
Setting up goals and event tracking

Good to know

Course objectives

To understand the fundamentals of WordPress and its role in modern web development.
To develop hands-on skills in building, customising, and managing WordPress websites.
To learn how to optimise websites for performance, SEO, and user experience.
To explore integration options with plugins, themes, and third-party tools.

Resources and tools

WordPress.org Documentation
WPBeginner
Elementor Academy
Online Forums and Communities (e.g., Stack Overflow, Reddit, WordPress Support)
Recommended Reading List:
“Professional WordPress: Design and Development” by Brad Williams
“WordPress for Beginners” by Dr. Andy Williams

Assessment and certificate

Your first class is on us.

Book a free demo class, meet your instructor and see how we train before you enroll.